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  1. Pricing Strategy Implementation Pricing Strategy Implementation

    Pricing Strategy Implementation

    Andreas Hinterhuber
    Taylor & Francis
    08.08.2019

    Pricing can truly transform organizations. The impact of pricing on organizations is a result of ...

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  2. Pricing and Human Capital Pricing and Human Capital

    Pricing and Human Capital

    Stephan Liozu
    Routledge
    13.07.2015

    The pricing profession has come a long way: from having a pure clerical function back in the 1970...

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  3. Digital Pricing Strategy Digital Pricing Strategy

    Digital Pricing Strategy

    Stephan M. Liozu
    Routledge
    27.06.2023

    Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and ...

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  4. The Pricing Journey The Pricing Journey

    The Pricing Journey

    Stephan M. Liozu
    Stanford University Press
    29.04.2015

    Innovations in pricing can be transformative, but to reach their potential companies must devote ...

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    72,50 €
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