This volume offers a comprehensive and structured exploration of marketing research within the br...
In the midst of a digital revolution that is redrawing the boundaries between consumers and busin...
In a world where many organizations drift amid disjointed data, fragmented processes, and isolate...
The AI Revolution is Not About Technology. It's About People. Artificial Intelligence is no longe...
The book explains how to evaluate infrastructure projects using Cost- Benefit Analysis (CBA), com...
For years, we have told ourselves a convenient story: maximize short-term profit and comfort whil...
'Bitcoin poses the right question, but gives the wrong answer,' write Luca Fantacci and Massimo A...
Corporate strategy differs from business strategy by the fact that the former aims at building a ...
What balance should be struck between freedom of expression, as an essential right and value of a...
Explore the transformative power of finance and real estate in shaping sustainable urban developm...
Excel is the most popular and widely used productivity software in all business environments, and...
Launched by President Xi in 2013, the Belt and Road Initiative is at the heart of China's interna...
A new book on the relationship between banks and corporates is a challenge that must be accepted:...
The book places ownership at the center of all relevant choices that the company makes: in partic...
Explore the intersection of digital culture, innovation, and education. This insightful work exam...
Cultural organizations play a variety of roles in contemporary society: they may be tools for cul...
In 2016, the Nobel Prize in Literature was awarded to the singer and songwriter Bob Dylan «for ha...
'In ancient Roman times, Janus was the God of beginnings andpassages, divinity of change and time...
The book analyzes the different phases that have characterized the evolution of the pol-icy frame...
By addressing the financial markets from a new perspective, this book sets out to take the reader...
Industrial production has always been a propulsion element in any economy, be it from a perspecti...
In recent decades international trade theory has not been very helpful, overallin explaining the ...
In a global economic system marked by continuous changes, companies shouldadapt their strategies ...
Critical Thinking is a discipline that provides the means to distinguish good from bad arguments....
Project management is a vast discipline that over the years has come to encompass content from a ...
Collaboration and teamwork are the keystones of organizational life.Managing a team requires spec...
Over the last two decades, Qatar has decided to invest in three key assets for its sustainable so...
The world has never be so rich - at least financially. And so unsustainable - economically, socia...
The protection of fundamental rights is increasingly relevant in the digital age. The massive spr...
At the heart of this book is the idea that President Trump's governingstyle has been a prelude to...
In an era of prolonged uncertainty and profound social change, consumer behaviors have become mor...
By 2030, 9 percent of the world's population will live in the world's 33 largest cities, which wi...
The golden age of globalization is over. For at least four decades, efficiency has been favored o...
The book introduces the key elements contributing to entrepreneurial vitality and sustainability ...
Governments are struggling to respond the needs of the people. The media have lost their traditio...
Uncover the hidden forces shaping global power dynamics. In The Age of Sharp Power, Paolo Messa e...
Unlock the power of Python for business and data analysis! This accessible guide empowers non-tec...
Explore the groundbreaking lectures on collective thought and social systems by Carlo Cattaneo, a...
Navigate the Future with Confidence. In an era defined by constant change and pervasive uncertain...
Design effective corporate governance for a better future. This insightful volume explores corpor...
Ambrogio Folonari is acknowledged as the undisputed father of the renaissance of Italian winemaki...
This book is an exploration of the transformative potential of artificial intelligence, and in pa...
Sustainability is all the rage - in words, at any rate. It appears with increasing frequency in p...
Homelessness and precarious living conditions are critical issues among the urban poor and repres...
In the complexity of the current economic context, exports represent the only path that allows It...
When we talk about circularity, we often focus only on environmental impact issues. Circular Fash...
The book serves as an educational resource for financial markets and investment courses, targeted...